ICOM Prague 2022 | I contributi dei Soci italiani nel programma

Siamo lieti di segnalare i contributi dei Soci italiani. Ci vediamo a Praga!

 

22 agosto

WGCS – Collections in storage: prospects and potentials

14:00-15:30
Prague Conference Center

Lucia Ferruzza, member of ICOM Italy’s board, is a member of the WG

 

Solidarity Project Flash session

14:00-15:30
Prague Conference Center

The ICOM Solidarity projects focused on the challenges that museums face during and after the COVID-19 pandemic, especially the resilience of museums and the way they adapted to the new situation. During this session, we will share the results of several projects that received financial support from the ICOM Solidarity initiative in 2021. These achievements evidence challenges museums faced through examples, best practices, challenges, and new models for museum practice that could be replicated or serve as the starting point for other initiatives implemented by ICOM members worldwide.

HELP/Heritage education new web formats and free licenses opportunities for dissemination, co-creation and open data
Anna Maria Marras

MPR – The Power to Inspire Hope

16:00-17:30
Prague Conference Center, Hybrid & Recorded, Block A

Keeping in touch with Patrons | Author: Anna Dentoni – Secretary General, Promotori Musei Mare, Genova, Italy. Co-author: Cristina Chiaiso –  Il peso di una piuma, Consultant

Abstract
Genoa’s Galata Museo del Mare has been backed by the Association Promotori Musei Mare for over 25 years. A group of forward- looking and enlightened entrepreneurs have united to support the city’s maritime heritage and over the years the connection has grown and consolidated. However, during the lockdown and the closing of Galata Maritime Museum, a different approach was necessary in order to keep in touch with Patrons and maintain a close relationship with them. We organised and recorded short one on one interviews with the sponsors, using different approach according to our objectives and in total respect of their style.  The short movies (max 3 minutes) were sent to a selected mailing list through the e-newsletter Logbook and are now in the playlist “Le Storie dei Promotori, 5 minuti con…. ” in the YouTube channel of Promotori. In my presentation I’ll briefly explain the idea behind the project and show movies’ excerpts.In my presentation I’ll briefly explain the idea behind the project and show a few movie’s excerpt as example.

 

The colour of Hope – raising awareness about the symbolic and identity value of our cultural Heritage | Author: Cristina Chiaiso –  Il peso di una piuma, Consultant

Abstract
What is the colour of Hope? “Colora la tua Lanterna – Colour (and light up) your Lanterna” was proposed in 2020 by the Monumental Complex of the Lanterna – Genoa Lighthouse and City Icon – during the Italian lockdown due to the Covid-19 pandemic. The initiative was focused on involving children, raising awareness about the symbolic and identity value of our cultural, historical and artistic Heritage and inspiring hope for the future by a call-to-action to draw and colour the lighthouse with the colour of hope and courage, explaining the reason of that choice and sharing on the social networks (#IoColoroLaLanterna). The winner decided the Lanterna artistic lighting colour on 20th April 2020. Indeed, as many important monuments in the World, the Lanterna lights up with different colours to raise awareness about important topics, joining also an international UNESCO and United Nations schedule: by its artistic lighting system, it is in constant dialogue with the city, recovering its ancient communication role. The “Lanterna”, Genoa Lighthouse and City Icon, with its 77 metres in height (standing 117 metres above sea level), it is the highest lighthouse in the Mediterranean. The monumental complex of the lighthouse, which is part of the “Mu.MA Istituzione Musei del Mare e delle Migrazioni” (which is an Institutional member of ICOM Italia), includes also a promenade overlooking the Port of Genoa, the Open Air Museum in the park, which follows the line of the seventeenth-century fortifications and where is the nineteenth-century “Porta Nuova” (New Gate) of the Lanterna. At the base of the lighthouse, inside the ancient fortifications, is the Lanterna Museum. The Lanterna is strongly connected with its territory (Genoa is usually called “the City of the Lanterna”), but it is also projected in an international context. The artistic lighting schedule is available on the website; it is also possibile to enjoy the artistic lighting by the lighthouse webcam. Further information and a 3D virtual tour are available on the website: www.lanternadigenova.it

 

HELP project: museum digital education / Open licences, digital accessibility, sustainability. ICOM ITALY, ICOM PORTUGAL , ICOM CZECH REPUBLIC, WG Sustainability

16:00-17:30
Prague Conference Centre

Scopri il programma!

 

23 agosto 

MPR, The Power of Museums to Engage in Conversation

14:15-17:45
Prague Conference Centre

The power of innovative platforms and technology to help meet Museums’ Visitors needs’ and how they are a tool to serve, guide, engage and comfort the Museums’ audience | Anastassia Belessioti – Alfabi studio d’Arte e Restauro

Abstract
Nowadays more and more museums are embracing digital innovations, and according to a general research, this is a worthwhile investment. At the present time of overwhelming challenges, how innovative platforms or formats can be a powerful tool to help meeting museums’ ‘Visitor needs’ and exceed guests’ expectations?  How and in what ways a museum’s strategic plan is supported by technology in order to engage the audience, deal with tough topics, and eventually make visitors return? Traditional organizations are quickly realizing the importance of data and how knowing the taste of the audience is important to develop appropriate strategies, both artistic and in marketing. In this paper is presented how Beacon technology and digital analytic platforms nowadays can be, if not are already, a powerful and revolutionary tool to collect ‘data’ that can transform museums’ standards to Serve, Guide, Engage and Comfort their audience in order to make THE difference for their visitors. ‘The Dalì Museum’ located in Tampa Bay, USA, is one of the examples that are included in this presentation and it is shared how a museum deals with tough topics and manage to exceed guests’ expectations, and fulfils the goals to support its mission, educate, and promote understanding, equity and inclusivity. 

 

ICAMT, Sustainability

14:30-16:00
Prague Conference Centre

State of the art in the application of a sustainable circular economy among museums of Lombardy and main barriers to be overcome | Author: Maria Cristina Vannini – Managing Director, Soluzionimuseali-ims sas, Milan, Italy. Co-author: Lucia Pini – Director, Galleria d’Arte Moderna Ricci Oddi, Piacenza, Italy.

Abstract
Although museums have been facing numerous difficulties, Just before the pandemics, the Lombardy Regional Coordination of ICOM Italy created a Working Group on sustainable installations to verify the attitudes toward recycling. The group launched a survey on the current environmental sustainability best practices activated by Lombardy museums, which focused on the fittings of permanent and temporary exhibitions. The need for recycling started with the necessity to comply with the Ministry of Ecological Transition’s Minimum Environmental Criteria. The group collected a significant sample that confirmed the high interest in the topic and the existence of some of the best practices already in use. Critical issues were uncovered during data analysis, mainly related to the design authorship and the administrative regulations of the museum owners. Also the governance of the museums resulted to be a barrier of some kind to a certain extent. Each of the emerging issues will be the topic of the second phase of this project, which will be enlarged to collect and compare best practices from abroad, both from the museums’ side and the private sector. Research results will be used to draft guidelines for fostering effective recycling practices to be applied by the regional legislation which regulates participation in tenders and supplies and eventually, in the definition of a platform to set up a database to enable the sharing of museum fittings available for recycling, with the support of institutional and private stakeholders. The results achieved so far will be presented by the Working Group composed by museum consultants (Annamaria Ravagnan, M. Cristina Vannini), lawyer specialized in art law, cultural heritage law and ip issues related to art (Cristina Manasse Roberts), registrars (Danusa Castro, Federica Manoli), directors (Lucia Pini, Mara De Fanti), curators (Laura Aldovini, Melissa Tondi) working in the public and private museum sector.

 

ICFA – Fine Arts online. How? 

14:30-18:00
Prague Conference Centre

Ongoing digital open access museum transformation: FAQs on legal aspects. A practical tool by ICOM Italy | Authors: Sarah Dominique Orlandi, Deborah De Angelis, Pierfrancesco Fasano, Cristina Manasse;, Anna Maria Marras, Mirco Modolo

Abstract
Museums once called to mind dusty places. The closures caused by the Pandemic pushed GLAM institutions to invest in digital communication, showing their relevance in the community: facing changes, seeking innovation, supporting community resilience, attracting new skills, making heritage accessible through Open Access policies and its inclusivity and public engagement values. Many GLAM professionals don’t know copyright legislation. This generates negative implications, also when applying Open Access’ principles. The Directive 2019/790/EU offers opportunities providing for mandatory exceptions to copyright crucial to know. The project offers a legal analysis of these rules providing practical support to the cultural heritage institutions. Therefore we have created the Open Access: FAQs Author’s Rights, Copyright and Open Licenses for culture on the web. 100 questions and answers for museums, archives and libraries (Free online version CC BY-SA https://zenodo.org/record/4608430). The topic was treated in an European and international perspective to provide a global vision and to connect common issues of GLAM institutions as to find the right balance between copyright and public domain. In terms of innovation, the approach to the research has considered the dramatic boost of digital transformation for GLAM institutions and their best practices on copyright and digital tools, related to collection, conservation, study, exhibition, marketing and managing online and onsite visitors. The ICOM Italy research group, composed of three lawyers and three cultural heritage professionals, worked a year to create a practical tool released in Open Access, with the involvement of a large number of international reviewers to obtain a cultural exchange with experienced colleagues. A free version of the FAQs and an open version has been presented in a dedicated conference (March 2021), with expert panels and with excellent participation. The FAQs have been defined as an important practical tool that was missing for digital activity, to help institutions in their transition to creative online alternatives.

ICLM

14:30-18:00
Prague Conference Centre

The museum outside the museum: “On the steps of Dante” | Authors: Alessandra Bosco, Silvia Gasparotto, Margo Lengua, Pietro Baruzzi

Abstract
Despite the immeasurability of the material and immaterial heritage preserved, and the cultural value of the Supreme Poet and his writings, the “Area Dantesca” of Ravenna is now mostly visited by schoolchildren, random tourists and academics. Starting from these premises, the project “On the step of Dante” proposes the realization of an interactive exhibition able to tell the story of the relationship between the Poet and the city of Ravenna through the use of technologies and the activation of co-design processes in order to enhance the heritage by involving local citizens and institutions. The exhibition, located inside the Oriani library, a public space close to the “Zona del silenzio”, and developed with the middle and high schools of Ravenna together with some citizens, is the first pilot project of MEET. MEET – “Multifaceted Experiences for Enhancing Territories” is a format developed by the research unit in “Design for Heritage and Culture” of the University of the Republic of San Marino starting from March 2021(Gasparotto, Bosco et. al., 2021). It aims to enhance the relationship between a historical figure, a territory and its community through the proposal of an interactive narrative path (Bonacini, 2020) placed in a public place. The museum “comes out of the museum” to pool citizens and culture in an exhibition developed together with teachers and students. Young citizens thus become at the same time central player and ambassadors of local culture. The use of digital languages and interactive technologies creates engagement with a broader audience and allows them to experiment with unconventional learning methods. The exhibition includes: “The Ravenna of Dante”, an interactive map showing 16 Dante’s places scattered over the territory; “Dante’s pages”, an interactive table where visitors can deepen some aspects of Dante’s poetry through audio-video contents created in collaboration with local schools. The last installation, “Conversations on Dante” is a 1:1 scale projection in which four citizens recite passages from the Divine Comedy becoming spokesmen for the local culture. The project can be implemented and can involve different stakeholders, activating multiple relationships and knowledge of the territory.

 

Working Group on Sustainability

14:30-16:00
Prague Conference Centre

Museums for climate emergency: Bridging local governments, communities, and climate activism

Integrating sustainability in Italian Museums for the ecological transition – project and vision
Michela Rota, ICOM Italia

 

AVICOM, News from the world of audiovisual and digital museum

16:30-18:00
Prague Conference Centre

Conversational assistants, chatbot: how language technologies interact in the everyday life of museums | Anna Maria Marras, Università di Torino

Abstract
The term “conversational interface” indicates a set of human-machine interfaces based on dialogue which includes:
– voice assistants
– chatbots (or chatterbots the dialogue systems of some robots)
This type of technology is continuously developing and improving and can be excellent applications for museums as well. One of the first conversational interfaces in museums dates to 2005, it is the conversational agent named Max, installed in January 2004 in the Heinz Nixdorf MuseumsForum (HNF), the computer museum in Paderborn (Germany). For the first time, an interface prototype enters a real museum context and confronts real visitors. One of the most recent is Art Museum, the application was the winner of the Conversations Skill Challenge Alexa. Works on Echo Show or another Alexa-enabled multimode device. All media used are in the public domain and available from the Art Institute of Chicago Public API. In this contribution we will explore the history of these applications in the museum environment, telling their evolution and highlighting future applications.

 

COSTUME, The Ritual Power of Clothing

16:30-18:00
Prague Conference Centre

Women of Fashion Museums. Stories of enlightened women, art historians, collectors, and editors who have brought fashion into museums | Virginia Spadaccini – Dottoranda di ricerca presso l’Università degli Studi “Gabriele d’Annunzio” di Chieti-Pescara

 

COSTUME, The Ritual Power of Clothing

16:30-18:00
Prague Conference Centre

“Casula vero significare debet opera” – Metaphors, allegories, and the mystical significance of liturgical garments in the accounts of the Fathers of the Church | Sara Paci Piccolo

Abstract
The style of liturgical clothing is not random: it is always a reflection of historical-economic-political circumstances and the construction of an imaginary that corresponds to them. However, explaining the made choices is not always easy, not least because they are often the result of a more or less rapid process of change in thinking that takes place for several reasons. In the Catholic world, the Council of Trent, based on a long tradition and in the process of revision prompted by the Reformation, decisively affirmed the importance of liturgical clothing in keeping with the expression of Christian values.  The explicit educational objective of promoting the Word coexisted with the intention of transmitting the power and hierarchical expression in relation to other Christian currents and other monotheistic religions – Judaism and Islam – in a language understood by all. In the Bible, in fact, the garment is one of the most powerful metaphors, even if today we sometimes overlook its mystical meanings. With the advent of modern rational thought and the related social transformations, the spiritual links with the forms and uses of the garment as described in the sacred texts have slowly loosened. To recover them, we are helped by medieval thinkers – Gregory the Great, Raban Maurus, Innocent III, among others – whose detailed explanations of the forms or characteristics of liturgical garments, although sometimes incongruent or difficult to accept, tell us how they are not only an expression of functionality – implicit – but also of meaningful planning. The number and quality of the Fathers who devoted themselves to this subject give us a clear indication of how the garment was one of the most engaging and thoughtful elements of reflection, making it interesting to go to the roots of the deep meanings of liturgical clothing.

 

ICTOP, The Power of Training

16:30-18:00
Prague Conference Centre

Well-being and technology in the training of Museum Educators: an analysis for the development of good practices in two Postgraduate Courses in Italy during the pandemic | Maria Tolaini, Giulia Innocentini, Sabina Pirchi, Eliana Maria Torre, Luca Contardi

Abstract
For years, culture in all its various forms has been given an important role both in supporting the psychological well-being of individuals and accompanying the work of those committed to promoting the development of different skills, competencies and intelligence, in full compliance with the objectives set by the New European Agenda for Culture 2030. Considering the studies on the role of art and culture in promoting a healthier and more inclusive society and the difficulties faced by the sector due to the Covid Pandemic, this study investigates the contribution offered in this regard by post-graduate training courses for cultural operators. It specifically analyses the postgraduate joint degree courses offered by the University of Modena and Reggio Emilia and the University of Roma Tre (General Museum Didactics and Advanced Studies of Museum Education). A particular focus is on students and their well-being concerning strategies adopted in 2020 – 2022.We adopt quantitative (questionnaire) and qualitative (focus group) methods to investigate whether the training strategies applied have been able to contribute to the participants’ and teachers’ well-being. The goal is to contribute to the development of best practices in a space of international comparison, promoting the development of successful strategies in postgraduate courses for museum professionals, with the possibility of improving well-being, accessibility, and inclusiveness in further formal and non-formal education contexts. Results are presented in detail in the full contribution.

 

25 agosto 

ICOFOM, Taboos in Museology: Difficult issues for museum theory

13:00-14:15
Prague Conference Centre

Defining a method for uncovering “taboos” in Museums | Barbara Landi, Head of Communication, Events and Special Projects, ICOM Italy

Abstract
Se alcuni contesti, per la loro specifica storia, presentano chiari segnali di esclusione (di gruppo di persone, di oggetti, di narrazioni, ecc.) e “tabù” / censure e musei già avviati porsi alcune domande a riguardo e come andare avanti, in altri contesti apparentemente può essere difficile scoprire preconcetti, pregiudizi e in generale capire che “noi” (qualunque cosa significhi “noi”) non siamo – e non possiamo – essere totalmente neutrali in ogni caso. Si rende necessario individuare un metodo che permetta ai musei di guidarsi in un processo di scoprire la propria “verità” e i suoi pregiudizi. Il processo sarà lungo, ma a Praga saranno presentati i primi risultati emersi dal questionario “Musei e tabu”

COSTUME, The Ritual Power of Clothing

14:00-17:00
The Museum of Applied Arts, Prague

“Tradimus vobs Pallium”: Investiture and the Passage of Costumes and Textiles in the Palio di Legnano Ceremonies | Alessio Francesco Palmieri-Marinoni – Docente di Storia del Costume Teatrale e Storia del Costume della Moda, Fondazione Arte della Seta Lisio, Corso biennale Sartoria Storica e per la Scena

Abstract
Today, is it possible to speak about rites of passage involving textile objects or clothing? What values (tangible and intangible) can we identify in contexts such as historical re-enactments, in which investiture ceremonies and rites involving historical costumes are still there? Do people perceive clothing and textiles as “decor” and “staging elements”, or do these elements take social, cultural and identity values? In the Italian landscape of historical re-enactments, the Palio di Legnano present a specific peculiarity linked to religious and civil ceremonies in which costumes take on a specific meaning. Starting from a tradition dated back to the Middle Ages (Dimitrova – Goehring 2014; Koslin – Snyder 2002), established and regulated in the 1930s and confirmed with a papal decree in 1952, historical costumes in the Palio di Legnano ceremonies are closely related to the idea of rituality, sacredness and historical authenticity. Contemporary scholars (Marinoni 2015) refers to them as the “liturgy” of the Palio, within which capes, chasubles, reconstructions of 12th-century costumes are fundamental tools to express both the continuity of a cultural tradition and the staging and embodying of history (Davidson 2019). This paper investigates the function costumes in the religious and civil ceremonies of the Palio di Legnano. Analyzing the so-called “Cerimonie di Rito” (ritual ceremonies) and the cultural practices of every Contrada (i.e. district), I will outline the different typologies of rites of passage concerning costumes. Through some examples, the analysis will focus on three fundamental aspects: the liturgical garments offered by the Palio di Legnano to the Archpriest for the religious investiture, the rituality linked to the use of the so-called “civil” cloaks, and the use of historical costumes according to the different ceremonial of each Contrada.

 

INTERCOM, Museum Leadership – Taking the pulse

09:30-13:00
Prague Conference Centre

Managing a museum network: a matter of balance. The case study of Fondazione Musei Senesi | Elisa Bruttini, Fondazione Musei Senesi

 

POSTERS

CECA

Holiday Inn hotel near Congress Centre
August 24th,  10:45-to 11:30

The ICOM Glossary as a tool to support the design of a museum education laboratory: the case of Festival della Scienza 2021 for the Galata Museo del Mare | A. Saracchi – DIBRIS University of Genoa, Genova, Italy, A. M. Sugliano – Associazione EPICT Italia, Genoa, Italy, F. Acerenza – ICOM Liguria Regional Coordination, Genoa, Italy

 

ICMAH

National Museum, Historical and New Building (Národní muzeum, Nová budova)
August 25th

From soil to glass case: Chinese prehistoric past in museums today | Sofia Bollo

Abstract
How can an old vase of the past be relevant for today?  This poster takes the case of Neolithic Pottery from China to explore the uses of the past in the present within the museum space. Since its first excavation a hundred years ago, the perceived value of China’s Neolithic pottery has undergone various changes, often in response to historical events in the country, going from a dusty object to a valuable heritage treasure. Today Neolithic pots are on display in many public museums in China, are sold at commercial antiquity markets, and are even used in contemporary art installations. As these objects are increasingly showcased in many museums in China and outside China, new accounts of China’s prehistoric past have unfolded for a global audience. “Is a Neolithic vase dipped in paint […] more valuable as a contemporary artwork than it was as an original?” Tim Marlow and Adrian Locke, Ai Weiwei: Royal Academy of Arts (London: Royal Academy Publ, 2015), 155. This poster raises questions and provides insights into different efforts to turn the Chinese prehistoric past into a universal heritage in museums and various practices to create international social connections through archaeological collections. 

UMAC

Prague Conference Centre
August 23rd

Cultural heritage and the virtual museum of the university of milan: an identity element and an engine of development, innovation and inclusion for a heritage community | Marcella Mattavelli, Cultural and museum heritage Manager of University of Milan

Abstract
The University of Milan has got an important, rich and heterogeneous heritage, made up of historical, artistic and archaeological collections and scientific objects of significant value, inherited from the research Institutes that gave rise to the University. The collection has been enriched over its 90 years of life, and it is constantly growing thanks to new acquisitions, donations and projects. In several cases the findings have been the subject of intense research and major exhibitions, closely linked to scientific research. This cultural heritage – tangible and intangible – can be made accessible and inclusive through digital technologies that are increasingly designed and developed by universities themselves. In addition, under certain circumstances such as the ones related to the Covid-19 outbreak, digital technologies are the only solutions for reaching audiences which otherwise would be excluded. During the current health crisis and in the post-pandemic world, universities and their cultural heritage take on a crucial role and constitute a place where students, professors and citizens can identify themselves as a community and they have been decisive both from the point of view of training and scientific research and treatment. The process of creating the Virtual Museum of University of Milan – conceived in the pre-pandemic era and which is currently under development – underlines how university museums are one of the relevant factors for reconstituting or building a “community of heritage.” Accessibility and inclusion in museums are cross-cutting challenges that involve all the different sectors, in order to build a more inclusive, accessible, and fair society.